Writing Topics: comprise

Charming sub-penthouse benefits from Juliet balcony

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[This entry originally appeared on Clare Lynch’s blog, goodcopybadcopy] Whenever I read copy that’s trying to bamboozle me with jargon or hyperbole, I’m always very suspicious – all the more so if it comes from a business trying to sell me something. So if you’re in business and you want to win the trust of […]

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