Writing Topics: apple

Lucy Kellaway and the Customer Journey Re-engineering Manager


Forgive the Harry Potter-inspired title, but perennial Clarity heroine Lucy Kellaway is on the BBC’s website today, suggesting that one of the reasons Apple has been more successful than Microsoft recently is they use language better. You can read the full article here: http://www.bbc.co.uk/news/magazine-11811150 I have to agree with Kellaway. Reading through Microsoft’s IE9 Product […]

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