The row about Waterstones’s logo change has raised some interesting points – not least that there is an Apostrophe Society that aims to prevent apostrophe abuse. For those who haven’t heard, Waterstones has scrapped its sans serif marque and reverted to its previous logotype in the more traditional Baskerville font. However, there has been uproar […]
Writing Topics: apostrophe
[This entry originally appeared on Clare Lynch’s blog, goodcopybadcopy] This addendum to my previous blog entry on apostrophes is dedicated to the graphic designer friend of mine who recently posted a cry for help on Facebook, asking which was correct: 100’s or 100s. Naturally, her writer friends told her to ditch the apostrophe, which she […]
[This entry originally appeared on Clare Lynch’s blog, goodcopybadcopy] Having worked with more than my share of tiresome subs who clearly quite enjoy getting their knickers in a twist about other people’s apostrophe crimes, I don’t want to get too snarky about the rights and wrongs of this important little punctuation mark. After all, you […]
[This entry originally appeared on Clare Lynch’s blog, goodcopybadcopy] In the comments to a previous post, reader katypea asks the following: “St. Thomas’ Hospital” (as per the directional signage around Waterloo) or “St. Thomas’s Hospital” (as per my sheer editorial common sense). Please tell me i won the arguement with The Boyfriend last night…? It’s […]
[This entry originally appeared on Clare Lynch’s blog, goodcopybadcopy] Note to the The National Literacy Trust: when you’re bewailing the poor grammar and punctuation skills of the UK population, do try and get it right.
Like Capricorns and rottweilers the apostrophe just takes a little bit of time to get to know. Take the time to understand him and you?ve got a friend for life – which is why I’m going to do you a favour and introduce you to his ways bit by bit, starting today.